The 12.2-Per-Cent Solution by Josh Lanyon

But at this point I'd be thrilled if you had ANY mysteries featuring ANY credible protags. The Faith, Family, Country vibe that-dare I say it?-is not the exclusive property of straight, white, right-wingers who create their content mostly in CANADA.ĭo I wish you had a cozy mystery series or two that featured LGBTQ protags? I sure do. Not just mysteries, mysteries with that peculiarly cozy comforting Hallmark vibe. NOR do your regular non-mystery viewers need to turn to the Movies and MYSTERIES channel to see the same schmaltzy content they can see on all your other channels.ĭo you understand what I'm saying, Michelle? Viewers like me tune into Movies and MYSTERIES because we're hoping to see more MYSTERIES. That's not fresh content, nor do we need to turn to Hallmark to see old shows that are pretty much streamable on every content provider we have.

And who have probably ALREADY seen all the episodes of Monk, Murder, She Wrote, Diagnosis Murder and Hart to Hart like a BILLION times. If you call your channel Movies and MYSTERIES, you obviously want to attract MYSTERY viewers. Instead, I'm going to point out the obvious to whoever is currently in charge of programming over at Hallmark Movies and Mysteries. Why on earth would stories about LGBTQ people have to be dark, violent and sexual? Do you think maybe you're projecting a wee bit?īut I'm not even going to try and tackle that level of insanity. Take a moment to unpack all that and then consider the quaint notion that gay people are somehow not compatible with Faith, Family, and Country or lighthearted fun and heartwarming content.įor HEAVEN'S SAKE.

His goals for Great American Media involve the integrity of its stars and heartwarming stories. HUH? I guess they mean there are a couple of shows with African American leads and a couple of holiday movies -g-gay people?įor example, Bill Abbott, the departing CEO of Crown Media Family (which owns the Hallmark Channel) AND an outspoken opponent of 'diversity and inclusion initiatives,' shared his concern that they (diversity and inclusion?) will change the tone of a channel where once, viewers could expect light-hearted fun without having to consider “dark situations, violence, sexual situations, things that just…create anxiety,' says Abbott.

You can read the article for the full details, but one little nugget I gleaned is that some blame Hallmark's struggles for audience share on all that wild and crazy diversity Hallmark is shoving down everyone's throats. I was trying to figure out what in the blue blazes happened to Hallmark Movies and Mysteries handsdown best series Mystery 101, when I stumbled on this little gem of an article at Giant Freaking Robot wherein I learned that Hallmark is locked in mortal combat with something called Great American Media.

The 12.2-Per-Cent Solution by Josh Lanyon